Friday, November 14, 2014

Fairy Tales in Advertising: Começo de Vida: Little Red Riding Hood




Começo de Vida: Little Red Riding Hood
They can read, they can imagine.
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When I saw the thumbnail of this one, I thought "What in the world is that for?" And then I saw. I understood. And I thought, "Lovely. Can't wait to share."

Campaign info from Ads of the World:

Advertising Agency: Z+ Comunicação, Brazil
Creative Director: Manoel Zanzoti
Art Directors: Marcos Magário Filho, Tércio Alves
Copywriter: Zé Ricardo Novoa
Account Director: Anita Souza
Photographer: Felipe Gombossy
Art Buyer: Alice Iamamura


Começo de Vida: Woodcut
They can read, they can imagine.


Começo de Vida: Dracula
They can read, they can imagine.


Começo de Vida: Robin Hood
They can read, they can imagine.

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