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Another serious issue with a fairy tale used as the vehicle for the message. Effectively done. Kudos. And so often I wonder if the Fairy Tales of the World feature on the blog is too heavy for a Friday morning. But these are important issues that don't get the weekend off either.
Campaign info from Ads of the World:
Advertising Agency: AS AP, Warsaw, Poland
Art Directors: Ania Pisarska, Tobiasz Cechowicz
Copywriters: Asia Leszczyńska, Adam Sierociński
Illustrator: Antoni Serkowski
Published: June 2013
Wow - this is brilliant. And timely. (Heck the weekend is when a lot of parents are home for the longest and the time of the week a lot of kids look forward to least.) It also is very valid with regard to the current conversation about Cinderella. I know this is created for the ad agency but I kind of want to applaud whomever gave that kid a crayon and let them draw on the page. Thanks for sharing.
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