Friday, February 13, 2015

Fairy Tales in Advertising: Getty Images: Snow White

Getty Images: Snow White
Refine and find.

Okay, as a researcher I get it. Find an image of a dog wearing Snow White clothes. Cataloging and searching images, not so easy. Finding stock photography, not so easy. Getty simplifies it. And they do. And advertise it with a suggestive poster title but we won't go there today, will we?

Campaign info from Ads of the World:

Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Luiz Sanches
Creative Directors: Andre Kassu, Marcos Medeiros, Bruno Prosperi, Renato Simoes
Copywriter: Ricardo Wolff
Art Director: Fabiano de Queiroz
Photographer: Getty Images

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